
There’s an interesting article on Forbes on Sal Dhanani, TeleNav’s vice president of products and marketing talking about Google’s recent expansion into 10 new European countries and Canada; offering completely free GPS navigation service following US and UK. TeleNav says this is raising awareness in the market and there are still plenty of people who are willing to pay for GPS navigation service.
TeleNav offers their navigation software to Sprint and AT&T and many more operators in Canada, South America, and even China and believes free services offered by Google, Nokia, and Microsoft can not compete with their own GPS navigation software.
TeleNav must feel threatened though since they’ve started experimenting mobile ads which show up as sponsored listings when you do a search. They even sell movie tickets partnering with Fandango where they get a cut from each sale.
What do you think about TeleNav’s business model? Do you think they’ll survive given all these free navigation services around?
Brought to you by your GPS navigation site NaviGadget.
TeleNav claims Google’s free navigation is helping their business
Source: Navigadget
Read more here:TeleNav claims Google’s free navigation is helping their business


TeleNav is now offering the TeleNavTrack GPS solution on the RIM BlackBerry 7520 and 7100i Wireless Handheld devices through one of the largest carriers in the nation. TeleNavTrack provides companies with a highly integrated, low-cost tracking and management solution through the BlackBerry 7520, 7100i and other GPS-enabled devices. TeleNavTrack is the first service available on the BlackBerry platform that provides real-time, combined turn-by-turn GPS navigation and tracking capabilities. The application is a simple and low-cost way to keep track of mobile resources, such as people, vehicles and products.